Venture With Joe and Cody

Planning 2026 With Honesty And Momentum

Joe

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Forget the highlight reel—this conversation gets into the real levers that moved our business and the habits we struggled to keep. We look at why showing up every week with useful, no-fluff content brought more of the right clients, and how a steady cadence across podcast, live streams, and social created momentum you can feel. We also unpack the role of AI in our day-to-day: drafting tighter hooks, shaping outlines that sound like us, and speeding up emails and templated tasks so we spend more time with people and less time staring at a blank screen.

We talk openly about the tension between being “everywhere” and being effective. The fix wasn’t gimmicks or pretending to be influencers; it was aligning format and message with our actual personalities. That alignment matters. When you teach first-time homebuyers with clarity and empathy, those are the clients who show up. When you avoid the sleaze and keep it practical, referrals start to flow. On the sales side, the simplest truth still stands: daily conversations drive the pipeline. Ten quality calls can feel small, but you see the difference when they slip.

Systems helped too. We moved from improvising to documenting light, repeatable processes for client gifts, pre-listing and post-listing steps, and weekly content cycles. The result was less stress and more room for thoughtful touches. Looking at 2026, we’re keeping the habits that compound—consistent education, protected call time, and AI as a friction remover—not a personality replacement. It’s a patient, human strategy designed to build the business we actually want to run.

If this resonates, hit play and then tell us your single non-negotiable habit for 2026. Subscribe, share with a friend who’s building their business, and leave a review so we know what to dig into next.

Holiday Setup And Format Shift

SPEAKER_01

Hey guys, we're back with another episode of Venture with Joe and Cody. I'm going to switch up. Cody Wilhelm with Residential Mortgage. I'm Joe Skipper with Skipper Realty Girl with EXP Realty. I normally say my name first, but I feel so selfish. And in this season of giving of Christmas, I'm going to give you that. I'm going to give you that's my gift.

SPEAKER_00

And I love it.

Backgrounds, Branding, And Audience Feedback

SPEAKER_01

I'm thankful. You're welcome. Well, we're going to talk a little bit about, and maybe for the next couple weeks, we'll probably take a break during the holiday season of our podcast, but maybe in the next couple weeks, let's talk about 2026. Like what we're doing for that, what we're planning, what we'd like to plan, what we screw up this year, and what we'd like to not screw up next year. Um yeah, I you hear how so many podcasts like people talk about how good they are, you know, and how everything was perfect. And it's like I enjoy when you and I just get to say how much we suck. And that sounds weird, but it's like I think it resonates with people a little bit better when you're like, yes, hey, you know, we're we're normal people like everyone else. And so it's a struggle. Yeah. Uh first thing I did it, I we talked a little bit on our live. I have a fly in my my office, and I'm just like, it's a big one, and it's flying around and distracting me. But, anyways, uh, tell me if it lands on me. I will. It did land on me. I'll tell you after it flies away. I think okay, so if anyone has advice, I am thinking we talked on the live uh last week, is like this background. Do I keep it? Do I make it dark like Cody? Do I just change the decorations? I need a newer picture of the kids. Like that's them like two, three years ago. So hopefully for Christmas, I get a new picture of the kids. But yeah, just uh that's my first thing that I want to kind of either a stay in 2026 and leave my stuff as is, or change it up, you know, new year, new me. Yeah. I think it's kind of fun to change it up.

SPEAKER_00

Yeah.

SPEAKER_01

So what's uh one thing yeah, no, I agree.

SPEAKER_00

I agree. Kind of nice. Just to have something different, it's like gives you a whole new feel.

SPEAKER_01

I think the contrast is nice, and I think it does attract a little bit, you know, it makes people pay attention a little bit more than seeing my talking head the same one, you know. So it's just it is a lot of work to get this stuff prepped. I think maybe I think too much about it.

SPEAKER_00

Well, and maybe you could just even paint the wall. Like if you just did a a whatever color, just something different, but left everything else, it would probably pull very different. That's true. And then to feel like you changed a lot.

SPEAKER_01

Well, if you have a if you have an opinion, comment or DM us wherever you are listening to this or whatever, comment and don't be rude. Don't comment that I should stop anything's better than what you have. Yeah, I'm not stopping recording, so just don't don't suggest that I just don't do that anymore.

SPEAKER_00

Yeah, unplug your mic.

What Worked In 2025: Consistency

SPEAKER_01

I know it's gonna happen. Anyways, yeah, just I guess like what uh let's start, let's start if we're gonna do this a couple of times. Let's start with kind of 2025 and some of the things, let's start with some of the things that you uh use, like utilize in business, or uh things that you've done that you're like, I'm gonna keep that going because I think this has been working.

SPEAKER_00

Great question. You know, I start out each year with planning goals and everything, and and a lot of it ends up being just consistency, which is where I tend to fall off as the year goes on. I will be consistent with some things and not with others. This year, I feel like I I didn't quite do as good a job as I would I would like to do. Hope maybe next year will be that year, but being more consistent with working on like first-time homebuyer class, yeah, working on marketing that, getting that out there, having the classes, it's a tough one, right?

SPEAKER_01

We've been talking about that forever and we haven't done it.

SPEAKER_00

Yeah, it's it's a tough one because it's hard to get out in front of everyone, but constantly creating the material for it and having the conversations where it's not just been something that's like fallen off my hey, that's a fun idea, we should do that, and then it just kind of falls off the radar. Like I've been able to kind of keep improving stuff like that, which is good because I feel like it's as long as there's some form of consistency, then I feel like I can kind of build off of it. It's the ones where I just like, you know, I want to do something and then I start it for two days and then I stop and I you know kind of let go. But for some home buyer classes, that is something that's kind of constantly stayed on my on my radar and on my like working on the whole packet of information and and making flyers. So it's it's not to where I'd like it to be, but that's definitely one from a kind of you know, trying to implement something new in there. Yeah.

Social Media Wins Without The Sleaze

SPEAKER_01

Well, I think we've done a good job of this in the live stream. We have, yeah. Um, I think that we started what, I don't know when we started this. I'd have to look a couple of years ago, but we were inconsistent quite a bit, and I think we've this year have kind of made it a commitment to, you know, record regularly, not blow it off. You know, obviously there's sicknesses or the different things we've got going on with actual work, so we can't do it every every week, but we've been pretty good about consistency. I've seen a lot of from that on that note is like, you know, talking of consistency with anything you do is we have we've seen a lot a significant increase in clients coming from our social media because of the consistency. And it's it's weird, like the algorithms. I don't know if it's the algorithms or just kind of whatever. I don't, you know, I don't necessarily focus on like, okay, what's the best producing content which I can work on? But uh I have I have seen more and more people, especially towards the end of this year, seeing our social media and utilizing us for that. So I guess for things that we've done consistently together, is that this has been a big positive, I think, for 2025.

SPEAKER_00

Totally. And and it's you know, I think other than being sick or you know, somebody's out of town, yeah, we haven't really had a whole lot of those like, hey, you know, it's just kind of busy. If we do it, we push it to another day. But like we uh we've done really well with this. And I, you know, I I don't want to pat your back too much here, but you've always stayed really consistent uh with your uh social media. Uh uh and it's it's always been a motivator to me because uh, like you said, it's not even necessarily the content, it's just seeing it over and over and over that when that time comes for that person, it's like you know what, Joe is always doing this stuff. I'm gonna reach out to him. He's whether he's uh killing it or not, like it looks like he is uh consistently out there working. Yeah, I think that that's a lot of it too, you know, like just putting yourself out there because it does get very easy to go, uh, you know, is this gonna be uh is this gonna be information for uh anybody that's gonna be useful? Or is this is this interesting enough or cool enough or whatever? And you second guess it, but I've always uh I've always just appreciated the consistency because it's motivating to me because I feel like that's one of my uh one of my downfalls is just being consistent with the things that you know you need to be.

SPEAKER_01

Yeah, and I uh just recently had a client that uh found me on YouTube that said that I'm glad I was happy to listen to you just provide information. It wasn't salesy, it wasn't like you know, it just wasn't cheesy, it wasn't like hey, I'm the guy, it was just like factual information. And that's what I've kind of kind of gave me a little bit of confidence saying what I do is is good because I don't like being that salesy kind of a cheesy, sleazy guy. I like putting out content that it might help people, and I know that sounds cheesy in and of itself, but uh it was kind of a a confirmation that what I'm doing is good because I think this person was like, I liked that I didn't have feel like you're trying, you're only doing this to get me right as a client. So yeah.

SPEAKER_00

So I think Well, and I think you you gotta kind of go with what you feel like is best for you. Like I know we've talked about this, yeah. We've talked about this before of like, you know, I'd love to make some kind of more funny, cheesy stuff, but I also know that it might come across funny and or you know, more cheesy and like trying to get views, and I don't want I don't want that. But I do feel good and and like secure, I guess you could say, in just putting out informative content because that's not that's not like a self-pleasing thing of like I'm doing this all for me for the attention so that people like what I'm doing. It's like a I'm putting this out there for people to be able to use and and potentially ask more questions about or have a better understanding, and that's you can you get a client generally that you want to work with.

SPEAKER_01

I think when you can match, the more you can match your personality with what you do, whether that's flyers or whether that's you know, whatever, door knocking, whatever it is, yeah, when you can match that personality, like or do your personality, that's people that you want to work with get attracted to you. Totally. Versus like uh on your note of if you're gonna go out and be the the influencer type agent, which is fine too. You may get if you're not an influencer and you're not doing that out of natural yeah your natural ability, you may find that you get clients that you don't necessarily want to work with. So you may not be happy with what you're getting, you know, in a client that was like, oh, I thought you were this, you know. Right. And so there's just uh what I found is the kind of just being yourself and there's there's always like insecurities of when you see the better agents and the better lenders and you know, doing their what you think is like, oh, that's super cool. Like I could never do that. Or yeah. I have like, well, Sean and they won't get mad at me for this, but Sean and Garth, like they're super they're in my brokerage and super successful, work with high-end clients, like getting in and out of Porsche and Lamborghinis, like that's them. That's and they're awesome and they're really good. I was joking though with one of my friends, I was like, what if I just like had a video of me getting out of a Lamborghini? I was like, they would I wouldn't get so much from my friends, like yes, I couldn't ever live it down. Like the public comments on it just not even not even in a good way. It'd be like, what are you doing in that rented Lamborghini?

SPEAKER_00

Yeah, exactly. Yeah.

SPEAKER_01

But those guys have them, they're awesome, and they do good, but that's the client they that's the client they work with, that's the client they attract, and that's who they they get along with. And and not to say I wouldn't love to work with those people, but it's just like going along those things of find what's naturally good for you. But yeah, can you imagine me um getting stepping out of my stepping out of my McLaren?

SPEAKER_00

I would love it. I need to see that.

AI For Scripts, Voice, And Workflow

SPEAKER_01

But no, see, I know everyone wants to see it, it just so that they can they can all scroll through the comments of everything against me. But maybe I'll maybe I will do it sometime. Joe's a fake. Just for the just for the humor of it, I maybe I will do that sometime. But yeah, I think consistency has been key this year for um for me and us, especially with the podcast and the in the live that we do every Wednesday or Thursday. That's been good. That's been a good time. I think like uh 2025, like I spent a lot of time and still need to, but spent a lot of time in AI and kind of figuring out how to uh streamline the back end work that we do so that I can be out meeting with clients and doing those sort of things. Because you know, as you when you do get into social media and you want to be consistent or when you want to do podcasts, you've got to set aside time. Yes. What that means is it's time away from work, like time away from the work that you're gonna go do to gain a client or a listing appointment or whatever. Yeah. With AI, I've been really getting better about what I can just give to AI. I like to do a lot of scripts for my uh videos and stuff. So AI has been a huge time saver for me of not only coming up with the content that I do, but also like, you know, helping me with what to say because I can kind of freeze a lot if I'm you know by myself and just like you know, panic. I think you're better at that. You're good at like doing that. But I think AI for me has helped me with that kind of comfort to to know what to speak of if I forget something.

SPEAKER_00

But I do the same thing. I I can't do the scripting as well. Um I've I've done it on some, and I and it's good because it does keep me on track for what I want to say. Um whether I create the script or I have, you know, it's a merge of me and and yeah, AI, which is usually what I'll I'll kind of do initially, unless it's something that I'm just like I talk about every day. I know exactly it's a it's a more basic thing.

SPEAKER_02

Yeah.

SPEAKER_00

But if it's a little more in-depth or I can't figure out how to get my point across in 30 seconds, I'll have a script of some kind so that I can kind of just know that I have a baseline. But I've used the teleprompter app, which works really well, but I have a hard time feeling like I'm talking like myself.

SPEAKER_02

Yeah.

SPEAKER_00

You know, it's like reading in front of people. For sure. If you know, if I had it memorized, I would just spout it off and you know, you have oh yeah, yeah, different inflections here and stuff. But for sure. When I'm reading it, I'm like, okay, I'm trying not to stumble on my words and I'm trying to make it not sound like I'm reading.

SPEAKER_01

You don't seem like you are, so it's impressive that you're that's where AI reading, I think, can help too is is kind of structuring. I've been better about as I learn more and more about it, is you know, I will start throwing emails that I write into AI to say, oh yeah, this is what I sound like. This is what my comfort level with this email sounds like, or I will do a script, or I will do something and I'll say, This is, or even if AI adjusts it and I will adjust it myself and put it back to it and say, This is more what I'm like. Can you just remember that for next time? And so yeah, you know, so it's been a process, but then it's also, you know, I think I'm I'm less and less reliant on the script and more and more just kind of you know, winging it. So it does help with that. But I think obviously with time you just get better about you're almost like a sometimes I feel like a newscaster or something like that, like breaking news, inflection, inflecting my voice, like three different things. So but more of the more natural I think the AI has made my talking, it it's just kind of helped when it when it starts mimicking what you sound like if you were talking anyway.

SPEAKER_00

Yeah, I think it's really helpful too, like for that first sentence or headline or whatever it might be. Yeah, because I've noticed I tend to to do like I will ask a question of like, what is mortgage insurance? Well, I'm gonna tell you what mortgage insurance is, type of thing, right? Rather than it tends to give me a good opening script, whether I use it or not, it's one of those that's more catchy. Like, here's how you can save 150 bucks a month on your mortgage. Sure, sure, sure. Right, and then you start breaking down how to get rid of mortgage insurance, as opposed to just like, hey, I'm gonna share with you how you can get rid of mortgage insurance because it's a little more boring. And if that first five seconds doesn't catch you because you don't have mortgage insurance, you're like, I'm out, right? But if they're like, oh, I want to learn about this and they listen for 10 seconds more, maybe you get a little more information out to them.

SPEAKER_01

So for sure.

SPEAKER_00

I feel like there's a lot of useful ways to use it, even if it's not just like, hey, write up a script of this whole topic, and I'm just gonna copy and paste it and use it. Yeah, just like picking and choosing, it's been very helpful for me too.

SPEAKER_01

Yeah, I think it's uh I've I've had an open mind about AI from 2025. Well, before that, but uh this year for sure. And I've found like more and more people that I talk to in the industry are like, wow, you're ahead of most, like especially title companies or bit lenders or things that are like, oh, you're you're doing way more than what I've heard other agents do. So I I feel good about that. And this is not just a feel good story. We'll get into the negatives that we have we have got through in 2025 and the things we want to improve on. But um, now that we're talking about positives, I think that you know, for me, AI was has been a big help for my business and and staying trying to stay as up to date as I can with AI in my industry, particularly has helped for 2026. Yeah. Um had a little teenage voice crack there. I know, I like that. Did you see that fly? I didn't mean to interrupt you, but that fly is huge. That is like a bird flying through here.

SPEAKER_00

So I can't see it, but I can hear its wings.

SPEAKER_01

Like, yeah, exactly. Yeah. Yeah, it's not even like buzzing, it's like a flight.

SPEAKER_00

Yeah. The pterodactyl in there.

SPEAKER_01

Uh anything that you would say uh for 2025 that you kind of have like floundered on and been like, hey, I need to, I need to step it up.

SPEAKER_00

That's where my list is.

SPEAKER_01

We just pick one.

unknown

Yeah.

SPEAKER_00

I can tell you right off the bat what mine is, and it is making sure that I hit my number of phone calls per day.

SPEAKER_01

Because you call, you call, you try to call every day, right? Like, I try to call every day.

The Call Habit And Measurable Activity

SPEAKER_00

Yeah. My goal that I have, I have this little worksheet that's not mine. It's just from uh it's from the core, which I'll give credit to them. It's a coaching program, it's been around for a long time. They have this form called the Greatness Tracker, and I'm sure that if any loan officers listening, they've probably seen it or heard of it. But it just, you know, it has uh 10 phone calls each day, right? And then it's got your meetings, it's just a way of tracking what your activity is per day. And so that's always one of my goals is make sure I'm at least getting 10 phone calls in. And I will even be probably more generous to myself than if it was a coach or someone. I'll put it on there 10 calls to anyone, right? Just the whole idea is I'm I'm talking to people, whether it's yeah, whether it's like I'm calling my brother who I haven't talked to for a couple weeks, it's building my relationship with him. If I'm calling a past client, if I'm calling, you know, whatever it is, it's just like you're talking to 10 people. Yeah, that's not you know, my kids or my wife or something like that or coworkers. That's one that I I it's kind of one of those like every week I go back and I look at it and I'm like, how did I not make my calls on this day or didn't get them all this week? It's really not that much to ask. The hard part is if you do have good conversations, it can turn into yeah, 10, 20, 30, an hour, depending on who it is that you're talking to. So sometimes it does kind of make it challenging, but in general, like it's not that hard. But that's one that I always kind of focus back on because I know that that is makes such a huge impact of staying in front of people, uh talk points, yeah, kitchen base, personal work, whatever it is. It's like the easiest way to uh to re-engage with people or let them know what you're doing, or just check in on them, or whatever it is. So for me, that's definitely my my biggest want for improvement next year. Um because if you're talking to 50 people a week and it's not the same people every day, it's you know, that's a lot of people to be talking to and re-engaging with, and then they're like, Oh man, my cousin was thinking about buying a house. I completely forgot about you. I'll have to see if they want, you know, I'll get them to reach out to you and all because you just checked in because I haven't talked to you for two years and I don't even know where you are anymore.

SPEAKER_01

That's uh so you say that's not a big deal. I ten calls a day is very is a very big deal to me.

SPEAKER_00

No, and it is insane. It is, but it also in my head, I'm thinking, okay, if I'm at the office from like nine o'clock, if you look at the numbers, you're like, okay, it that should be simple, but man, yeah, that's a lot.

SPEAKER_01

It is. Do you find that do you find any correlation or direct correlation between when you do drop off on your calls, uh, do you see business affected, or when you do consistent with calls, do you see your business affected in a positive way?

SPEAKER_00

I do.

SPEAKER_01

Yeah.

SPEAKER_00

100%. And that's why I think it's more frustrating for me when I see when I go back to the stuff.

SPEAKER_01

And you're like, I could have been calling and I wasn't. Yeah. Yep.

Time Blocking Versus Lists

SPEAKER_00

And and a lot of times it's not like, oh, I didn't make any calls this week. Yeah. You know, that just doesn't happen. But I'm thinking, man, if I would have, I'm looking at my sheet there and it's like, I how how did I not make time for three more calls just to finish out my list? Because it's like it's such a rewarding thing, too, to go, dude, I nailed out, I knocked out all my calls and it's two o'clock. And I feel like I've accomplished more today than I have on days where I feel really busy, but I haven't reached out to anyone. And sometimes I think that's where it gets hard, you know, with with any business. When you start to get busier, those are the first things that tend to fall off because you're taking care of your business that's right there.

SPEAKER_01

The things that cause your business are the things we drop off first, oddly enough. Yeah.

SPEAKER_00

100%. So it's it's finding that balance of like, I don't know. Do you do any time blocking?

SPEAKER_01

No. Okay, do you want to start going into my weaknesses?

SPEAKER_00

Yes.

SPEAKER_01

You just went right into it.

SPEAKER_00

Right. I wanted to talk to you about it because I was curious if you did, because I have tried it and tried it and tried it. And I just I ignore it and and oh yeah. Yeah.

SPEAKER_01

I was just talking to Christina about it. Yeah. I think that one time blocking is maybe a specific subject of my overall thing. I think I like to fly by the seat of my pants in a lot of things. And I've learned the hard way that in business you can't fly by the seat of your pants in some things. Like I'm a very idea-oriented person and a very like, let's do this, let's try this, let's see what happens, let's go with whatever. So what we've what I've seen in 2025, and in a good way, in the fact that Christina's there, but in a bad way, in the fact that she's exploited my weaknesses is you're just exposed. She is a process, uh, a processor, a planner. She has a process for everything ranging from client gifts to you know pre-listing appointments to post listing appointments. And I always was winging it. And I did good, but I saw the the the internal chaos that it caused inside. You don't notice it till you get it fixed that you're like, wow, this is like a little peaceful that I have like a plan and that Christina built a like a process on this, or you know, sure, even the gifts, like the client gifts. I really focus on client gifts. I want to get great client gifts. I overthink about it, and it always was a super big stress, which is odd. Probably people are like, You're closing on a house. Like, you are stressing about the gifts you're giving your clients. I just want to make that ex the final experience something that's really super special. Absolutely particular. And Christina put in a process of like, here's what we do, here's like the core stuff we give, here's things we can, you know, based on the client personalities or the the their things they like to do or whatever it is, we can add to it. But here's kind of our core. And it just like eased so much tension for me on a closing that shouldn't have been there, you know, if I would have just done this a long time ago. So I think a weakness of mine big time always is again, I fly by the seat of my pants and I don't plan, I don't plan it out.

SPEAKER_00

Uh-huh.

Processes, Client Gifts, And Systems

SPEAKER_01

Which can be good when you're thinking of like ideas for business, ideas for marketing, ideas for clients in the future, ideas for this and that. And I'm always looking at like what's the top trend or what's this, but man, the weakness for sure is is planning. I need to get better at it. And even like that time blocking, I was just saying, when you get busy, we're we've been very busy and blessed that we have a lot of clients and a lot of business coming in. And I was telling Christina the other day, I was like, I have to time block. Like, because the thing that got me the business is social, like for me primarily, I get a lot of my business from social media and I get it from referral clients. Social media is my primary advertising realm. That's what I do, it's what I enjoy doing. The podcast is what I enjoy doing. But when things get busy, it's like, hey, Cody, can we do this? No? Okay, no big deal. Move on. Right. And it's we've been good about us in particular, have been good about time blocking for our podcast and our live stream. However, as to social media, I can easily just get like, well, I just won't post that this week. It's not a big deal. I won't record that this week. It's not a big deal. I got this client, I got this client, you know, I've got stuff to do. And so I just was telling her, I was like, I gotta time block. It sounds corny, it sounds very business, business like goals-wise, and very motivational speaker. Yeah. And it which bugs me because I don't like planning. So it already makes me like cringe thinking about it. But um, it's so true. Like, I need to be better about trying time blocking. Like saying this is my time to do X, and this is my time to do social media. And I think because of our consistency with the podcast, I have chosen like days that are like ours, like me and you. It's like a couple's date for us. Yes. And I'm just adding to that saying, time away from the kids and the chaos. Well, and this might just be my social media day. That it's like I don't do anything else besides find like write scripts, find recordings, record videos, edit videos. Like it's just a day that I am like the tech, like I can do whatever. There's no it's not planning, so it makes me feel better. Right. But I can just do my thing. So yeah, time blocking is something that I've been very weak at and very hopefully gonna be better about in 2026. I just hope I can find a different term for it. It's it's it's something I need to see counseling for, I think. That just the very mention of some sort of of planning or process like gives me anxiety. Makes you cringe. It makes me more anxious. Christine's like, when I plan, I'm less anxious. When I'm like you plan, it makes me anxious. It's just a weird dude.

SPEAKER_00

My wife and I are the same way, like complete opposites in that. I I'm not a planner, I've never really been, which I do think is great. Like you were talking about. I think it's great for ideas and implementing things. Yes, but staying consistent with yes, staying consistent with.

SPEAKER_01

You and I are like, hey, this is a great idea. How do you do it? I don't know. Yeah, like we can you you plan it.

SPEAKER_00

Like, yeah, and which I think is great, right? Because you're not overthinking, like, okay, well, what all do I need to do here? If I'm gonna do it, I need to do it right and do all this. We're just kind of like, all right, sure, let's try it out. I'll just buy a microphone and let's just see what happens. Yep. But the consistency part, I think the thing for me with time blocking that's hard, like I'm a list person, so like write out my tasks for the day, which is a lot easier for me because then I can approach each task at what time of day I want to. Whereas the time blocking part for me is hard because if I have my phone calls scheduled at nine o'clock to eleven o'clock, yeah, and I'm just not in the mood to call or talk to people, or I have something else going on randomly. Yeah, I'm like, then your block is done, and then you're yeah, yes, sticking with it. But if I have it on my list, then I'm like, all right, well, you know, I'll do this next thing here because I'm in the mood to do that. I'm gonna push my my calls off until after I do these things. So it's I like that.

SPEAKER_01

I just I don't I have a really hard time sitting down, and maybe I don't maybe I have some undiagnosed thing. I I have a hard time sitting down thinking about that list, like making that list. I can think about it at three in the morning when I wake up and think about our business and think about the things that I need to do. But when I'm like sitting down, like, okay, let's wake up, let's work out, let's do this, and let's write, let's make a journal of all the stuff we have to do. Like every person tells you to do to be successful. I freeze. I'm like, well, I gotta do a recording. I gotta like I'm like a child again. I don't know, like like a kid telling you to write a story that you don't know how to write. I sure I'm just like, I don't know what to do today. I don't, I don't, it's really weird. But if I'm free-flowing, I'm I'm better about doing stuff. I don't know. It's just really weird. No, I feel like I see how hard it is to be married to me.

SPEAKER_02

This is this is the therapy.

SPEAKER_01

As I'm even explaining myself, I'm like, this is difficult.

SPEAKER_02

Yes.

SPEAKER_01

Because there is no rhyme or reason for what I'm doing, but yeah.

SPEAKER_00

Right. Which is I'm sure there's probably some way of like deep diving into it. Does it does it change anything? Probably not, but at least it gives you maybe a a reason as to why. But I think I think that's the hard part is I I tend to overthink things too. So I'm like, if I am making out my list, I usually just take whatever I didn't finish the day before and I put it on my list for today, and then I add any other thing that might have come in. But then there's certain times where I'm like, gosh, yeah, like what okay, so I don't I've only got a few things on my list today. What are things that I've been wanting to do that it put off that I didn't have the time for? And then I'm like drawing a blank. And so I think that's where going back to my business plan basics, because the way we set ours up, it's really simple. Um, but like one of them is just like a goal section. So it's like work, you know, kind of work-related, monetary, and then personal goals. So you kind of have them, you know, your own whatever they are. But I think what I need to do in this next year is just constantly have say I've got four work-related goals of doing uh, you know, a first-time homebuyer's class monthly or quarterly, hitting my phone calls, doing whatever it might be. It's like I should realistically just be having those on my list to do every day because then even if I don't do it, I'm at least seeing it. Yeah, going it's entering your mind somehow. Yeah.

Matching Content To Personality

SPEAKER_01

Yeah. No, I think that's pretty smart. I yeah, I think will I do it? I don't know. I know, I know. Well, I think that you know, this has been a good amount of time to chat. I don't want to bore people, but I think we'll get into a multi-part series here to kind of talk about not only some other things we we have maybe screwed up on in 2025, but more positive going into Christmas and the holiday of kind of things that we're doing, maybe it'll inspire people, or maybe it'll inspire each other to find, you know, things that we should do or things that we want to do, like the first time homebuyer class, like to get people get things motivated to say, how can you improve on what you've already got going? So it's always incremental, and that's what I've found is incremental change is it's is truly what changes. It it's easy, especially being new, that you want to see the big change. And if the big change doesn't happen, you're like for social media, for example, you just have an expectation. Everyone's like, Oh, it's a year, two years on on YouTube, that sort of stuff. You hear it, but you're like, No, I need I need results. You know, I need I need the results. And yeah, what I've found is what we've been talking about even these last quarter of 2025, is like, wow, I've been consistently doing social media and YouTube for a while now, and I'm finally seeing consistent people now. And that just takes time. The incremental change is like take the little rewards because eventually you'll look back and be like, Okay, this is why I did it. Yeah. And so, anyways, we can talk about that in the future episodes, but sure.

SPEAKER_00

Well, in two years, say that say that was your timeline, two years, right? And you're like, Oh man, I don't have two years to do that. Well, now your two years is pushed back even more until you actually get to finally do it. Yeah, it's intimidating though.

SPEAKER_01

You know, it's a long commitment. Depending on the process, you want it sometimes takes that long. If you want the quick, you know, you can you can cold call 200 people a day, you know, and get business from it. But it's whether that's sustainable and whether you like to do it. So, anyways, my man, this was good. So we'll uh I think we'll just continue this conversation in the future episodes. I think we'll go at least one more before Christmas, maybe maybe two, and we'll see if we can uh kind of get into our goals and what we want to do for uh January 2026. So stay tuned if you want to hear. And if you guys want to hear any or give us any uh hints on what we should do better in 2026 or what you want to see or any of your goals, uh comment on whatever venue you're looking at for our podcast or listening to. So until next time, my man, we will uh chat with you soon. Sounds like a plan. You have a good one. Bye. See ya.